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IGT PlaySports Expands Sports Betting Leadership with Addition of In-House Oddsmaking for U.S. Customers
"IGT's in-house,
IGT's Trading Team will provide around-the-clock expert oddsmaking with localized pricing for pre-game and in-play bets, continual offer monitoring and optimization, and on-call expertise in every aspect of day-to-day sportsbook operations. IGT's PlaySports customers will also benefit from compelling and original promotional bets, exclusive parlay and combination wagering and player retention and acquisition strategies designed by the Team's content managers.
"The flexibility and reliability of the IGT PlaySports platform has long been one of its greatest attributes, and adding services such as those provided by our Trading Team completes the solution. Now, retail and online sportsbooks, from the smallest to the largest, in any sports betting-legal state in the
With deployments in 14 U.S. states and at 40 gaming outlets across the country, IGT PlaySports is the leading sports betting solution for the U.S. market. IGT PlaySports is powering sportsbooks run by casinos, lotteries and racetracks in venues and via mobile apps spanning
To learn why winners choose IGT PlaySports, visit IGT.com.
About IGT
IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 12,000 employees. For more information, please visit www.igt.com.
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