As part of our commitment to support lotteries by delivering responsible and entertaining experiences to players, IGT has worked closely with research partner Foresight Factory to monitor how the pandemic has affected consumer behavior and identify the implications for the lottery industry.
The result is a new report released by IGT, highlighting five key trends that will impact lotteries in 2021 and beyond. This report pairs global consumer research data with leading industry expertise to demonstrate how consumer trends such as “Local Allure” and “Presence-Free Living” are affecting the lottery industry, and present ideas for how lotteries can adapt to grow relationships with players in new ways moving forward.
Click here to download the report now and learn how lotteries can emerge from the pandemic stronger than ever.
